China'S Internet Economy White Paper 2 Released: The First Case Of Han Du Yi House

Recently, Boston consulting company, Ali Research Institute and Baidu research and development center jointly issued the "China Internet economy white paper 2 - Interpretation of the new chapter of China's Internet: towards industrial convergence", to provide an industry's "latest guide" for the Internet industry which just started in 2019.

Compared to the 2017 China Internet Economic white paper 1, the key points are to interpret the characteristics and future directions of the Internet in China. 2 obviously focus on the "winning way of Internet companies".

The white paper has mentioned an interesting phenomenon in the first case, "Han Du Yi house": the Chinese Internet fashion brand Han Du Yi house launches 30 thousand clothing styles annually, about 1.5 times the Zara (18 thousand pieces), 10 times the traditional offline brand (3 thousand pieces), and has a large number of domestic and foreign counterparts.

China's Internet economy white paper 2 released: the first case of Han Du Yi house

It is believed that fans who have paid attention to Korea's clothes house have heard of the "speed up new" of Han Du's clothes house. The speed of the white paper is more intuitive after comparing the speed with the brand.

So, how did Korea's clothing house achieve its new quantity?

The white paper refers to the "digital path with Chinese characteristics: the front-end consumption and the Internet drive the development of the Internet in the back-end industry."

At the present stage, China's consumption side presents online and offline consumption and multi-channel integration. The mass consumption data accumulated at the front end and the application of digital tools developed by itself will enable Internet companies to better empower traditional vertical industries and promote the development of industrial Internet.

The advantages of Han Du Yi house are highlighted in this dynamic process.

China's Internet economy white paper 2 released: the first case of Han Du Yi house

Han Du Yi house has established a full link digital business intelligence system, which covers the digital operation platform of product management, supply chain, logistics, customer service and other functions.

The design, production, sale, inventory and other operational aspects of data tracking.

In the organization, the Korean group has created a product group system. More than 300 product teams have been supported by the digital platform for product production. The data generated in the various links from the on-line to the sales will be collected again to improve the accuracy of data operation and form a virtuous cycle.

Generally speaking, the Korean business base and the group system centered organization mode have made it highly agile, and therefore have been leading the domestic and foreign counterparts.

China's Internet economy white paper 2 released: the first case of Han Du Yi house

At the end of the white paper, we also mentioned the way to win the new chapter of China's Internet: promoting industry's deep tillage and building platform energy industry, combined with many cases in the text, providing new inspiration for the dreamers of the Internet industry.